Save & ShareNew Trend Micro Consumer Security Delivers Universal, Multi-Platform Protection
Optimised for Microsoft™ Windows™ 7, Trend Micro™ Internet Security 2010 is the total protection package for consumers everywhere.
Marlow, 7th September, 2009 – In developing its 2010 consumer line, Trend Micro kept in mind that consumers often find security software programs to be tedious to manage and heavy on computer resources. The company unveiled today new versions of its flagship consumer products – Trend Micro™ Internet Security and Trend Micro Internet Security Pro, both the first to be optimised for Microsoft™ Windows™ 7. Now faster and smarter while remaining easy to use, they provide superior protection without draining computer resources.
“We listened to our customers and honed in on convenience, ease-of-use and efficiency. Compared to last year, our new products have a 20-percent reduction in installed file size and scan time,” said Carol Carpenter, general manager of the consumer and small business unit. “Trend Micro Internet Security 2010 is comprehensive security that promises easy, fast and smart protection for consumers who are tired of complicated, cumbersome security packages.”
Smart Security Made Simple
Software security doesn’t have to be complex. Trend Micro Internet Security and Internet Security Pro give consumers the freedom and peace of mind to shop, surf, or bank online without struggling to update or manage their security programs – one of the reasons why many simply opt out of security software completely. But with identity and data theft draining consumers millions of dollars every year, foregoing security software or even settling for free security software can be an expensive risk.
Both products offer unique features that make it effortless for consumers to stay protected. The Home Network Security Management function, for example, allows consumers to see and remotely manage other computers in their home network through a graphical home network map and block wireless network intruders.
Trend Micro has also tried to alleviate the need for consumers to manually adjust their security program. The new 2010 products switch languages automatically based on the operating system of the protected computer. They are also “state aware,” which means scans and updates happen only when it's convenient for consumers -- no inconvenient in-product messages while they are watching a video, conducting a PowerPoint presentation, or playing a computer game.
The Security Activity Dashboard has also been improved so customers see a comprehensive and customisable snapshot of all the security activities on their computers through streamlined, easy-to-understand charts and graphs. By learning more about when and how their computers can be attacked, customers can surf without worry.
Fast, Ubiquitous Protection
Simplicity joins speed in the consumer line. With cybercriminals moving at unprecedented speed, consumers need their security programs to work even faster. Trend Micro Internet Security and Internet Security Pro are powered by the Trend Micro™ Smart Protection Network™ infrastructure, which works in the background, correlating threat intelligence, protecting in the Internet cloud, and giving consumers – wherever they are -- the type of immediate, real-time protection competitive products don’t offer.
Ubiquitous protection is another must for consumers who travel with their laptops or smartphones and Trend Micro tailors its products for this mobile group. As part of the Trend Micro Internet Security Pro package, consumers also get a license for Mobile Security. Trend Micro™ Mobile Security protects smartphones against viruses, SMS text message spam and other malware attacks against Microsoft Windows Mobile and Symbian™ OS based devices. It also prevents data theft and service disruptions.
Smart, Online Protection – For the Whole Family
Worrying about security software is one thing, but worrying about your child’s online safety is another issue entirely. A recent Trend Micro survey <http://trendmicro.mediaroom.com/index.php?s=43&item=725> found that parents have a misperception of their kids’ online safety -- over 65 percent of parents surveyed believe their kids are safe while using the Internet.
But online dangers are real and can pose serious offline threats. Busy working families with tech-savvy kids can take advantage of the enhanced parental controls found in Trend Micro consumer products; parents can tailor control features according to the age of a family member. Parents can also remotely monitor which Web sites their kids are viewing and when they’re doing it. They can control both inbound traffic (by blocking inappropriate Web site content) and outbound traffic (personal information such as home addresses, phone numbers, passwords, etc.) they don’t want to be sent from a computer.
In addition to fast and easy protection for the entire family, Trend Micro Internet Security and Internet Security Pro also include additional enhanced security features that:
• Automatically prevent suspicious software on USB drives from opening and installing itself on the computer.
• Analyse suspicious domain names and block attempts to open potentially dangerous Web sites.
• Rate the safety of hyperlink search results via search engines such as Biglobe™ (one of the largest Internet Service Providers in Japan), Infoseek™ and Bing™ on the Trend Micro Toolbar.
• Include improved correlation via the Trend Micro Smart Protection Network – customers are part of a “neighborhood watch” system of protection that means greater security.
Protection beyond the PC
With cybercriminals using platform-independent threat to target nearly anything that’s connected to the Internet, consumers need online protection regardless of the device or OS platform. For Mac computer users, Trend™ Smart Surfing for Mac™ has anti-malware and Web threat protection that protect against Internet crime and identity theft. It also prevents customers from unknowingly installing dangerous software on their Mac computer. A one-year subscription price is US$49.95.
Trend Micro, through its multi-device “security blanket” strategy for the home, has also extended its protection to Netbooks, USB drives, Sony® PlayStation and Sony® Portable, Linksys™ by Cisco™ routers, and Apple™ iPhone.
Pricing & Availability for the UK
Trend Micro consumer security suites come in three flavors: Trend Micro Internet Security, Trend Micro Internet Security Pro, and Trend Micro™ AntiVirus + AntiSpyware. Trend Micro Internet Security Pro offers additional features that are optimised for performance, laptop usage away from home, and online banking and shopping. For those who want just the basic protection, Trend Micro also offers Trend Micro AntiVirus + AntiSpyware. Trend Micro Internet Security Standard is available for £39.95 (1 year license).
Trend Micro Incorporated, a global leader in Internet content security, focuses on securing the exchange of digital information for businesses and consumers. A pioneer and industry vanguard, Trend Micro is advancing integrated threat management technology to protect operational continuity, personal information, and property from malware, spam, data leaks and the newest Web threats. Visit TrendWatch at www.trendmicro.com/go/trendwatch to learn more about the threats. Trend Micro’s flexible solutions, available in multiple form factors, are supported 24/7 by threat intelligence experts around the globe. A transnational company, with headquarters in Tokyo, Trend Micro’s trusted security solutions are sold through its business partners worldwide. Please visit www.trendmicro.com.
Copyright© 2009 Trend Micro Incorporated. All rights reserved. Trend Micro, the Trend Micro t-ball logo are trademarks or registered trademarks of Trend Micro, Incorporated. All other product or company names may be trademarks or registered trademarks of their owners.
